App Store Price Hike Now Live, but Paid Apps Can Still Be Rs. 10.

  • Apple had announced the decision to hike prices earlier this week
  • The standard base price is now Rs 80, up from Rs. 60
  • The alternate tier pricing, however, remains unchanged
Earlier this week, Apple reveal that it will increase the App Store India prices based on changing exchange rates and taxation policies. The new prices are now live on the App Store and Mac App Store, and as expected, there has been a 33 percent rise in the standard base price.
Apple will now charge Rs. 80 for every $0.99 purchase moving forward, instead of the earlier charge of Rs. 60. A $1.99 purchase will now cost Rs. 160 instead of Rs. 120 earlier. The rest of the new pricing is as follows:
Price Tiers
USD Price ($)
India New Price (Rs.)
India Old Price (Rs.)
Free
0
0
0
Tier 1
0.99
80
60
Alternate Tier A
0.99
10
10
Alternate Tier B
0.99
30
30
Tier 2
1.99
160
120
Tier 3
2.99
250
190
Tier 4
3.99
300
250
Tier 5
4.99
400
300
Tier 6
5.99
500
370
Tier 7
6.99
550
420
Tier 8
7.99
600
490
Tier 9
8.99
700
550
Tier 10
9.99
800
620
Tier 11
10.99
850
670
Tier 12
11.99
900
750
Tier 13
12.99
1000
790
Tier 14
13.99
1100
850
Tier 15
14.99
1200
920
Tier 16
15.99
1250
990
Tier 17
16.99
1300
1050
Tier 18
17.99
1400
1100
Tier 19
18.99
1500
1150
Tier 20
19.99
1600
1200
The price structure is now reflecting on the App Store.
As is evident from the above table, the pricing for alternate tier A and tier B prices in India - special low prices for select markets - remains unchanged.
For those unaware, Apple sets its prices on the App Store in any region against the US dollar. This would lead to rather steep prices for paid apps in App Store. To combat this problem, Apple introduced alternate low-price tiers in many emerging markets. Thanks to these new tiers, developers can continue to charge, say, $0.99 for an app in the US App Store but charge customers in India Rs. 10 (Alternate Tier A) or Rs. 30 (Alternate Tier B).
This Alternate tier pricing, first introduced in India in 2015, will remain unchanged. This gives developers an option to reduce the prices of their apps, especially in emerging markets where users may not be able to afford equivalent dollar pricing.
Apple announced last month that it would be charging a service tax rate of 14 percent as required by new laws along with additional levies of 0.5 percent for Krishi Kalyan Cess (KKC) and Swachh Bharat Cess (SBC) for apps and in-app purchases bought by Indian consumers from December 1. These changes, along with the falling Indian rupee, are thought to be the reason for the price hike.
Apple has also hiked prices of apps in Romania, UK, Turkey, and Russia in line with changes in local taxation policies and currency rates

Comments

Post a Comment

Popular posts from this blog

Vodafone Red Postpaid Plans Now Offer Unlimited Calls With Up to 40GB of Data.

Image
Vodafone Red Postpaid plans offer unlimited local calls The Vodafone Red plans start at Rs. 499 There's also a Rs. 2,999 plan available in select circles Telecom operator  Vodafone  has officially launched its new postpaid Vodafone Red plans with unlimited calls and associated data benefits. With the unveiling, the company has detailed two new plans. Earlier in the month, the company  introduced Vodafone Red , with four new plans offering unlimited calls and more data in a bid to combat  Reliance Jio  competition. And now, new additional plans of higher denominations have been introduced into the mix. Vodafone Red now has new Rs. 1,699 and Rs. 1,999 postpaid plans. The Rs. 1,699 Red postpaid plan comes with unlimited calls on home network as well as on roaming (i.e. free outgoing calls on roaming). It also comes with 100 text messages, and 20GB of bundled 4G/ 3G data for 4G smartphone users (16GB for non-4G smartphones). The Rs. 1,999 postpaid offers all the same
Read more

Reliance Jio may extend free offers until June 30 at a nominal rate.

Image
After a six-month free run which ends on March 31,  Reliance Jio  Infocomm subscribers may continue to enjoy data services at a nominal rate, combined with free voice calls, for another three months. The Mukesh Ambani-owned operator is working out a new tariff plan which will be valid till June 30, said people familiar with the developments in Jio as well as analysts. Unlike the earlier free offers that incumbent telcos have termed predatory, the latest introductory offer will charge a fee of about Rs 100 for data, while voice will be free. “We have to start making revenue,” one of the persons mentioned above said. Jio did not respond to emailed queries sent by ET. The company’s free voice and data offers have attracted over 72 million subscribers in four months after its commercial services were launched on September 5 last year. India’s top telcos, Bharti Airtel, Idea Cellular and Vodafone India, have been forced to slash data and voice rates - even offering voice for free un
Read more

iBall Slide Nimble 4GF Voice-Calling Tablet With 4G VoLTE Support Launched at Rs. 9,999.

Image
iBall Slide Nimble 4GF runs on Android 6.0 Marshmallow The tablet packs a 4300mAh battery It offers 16GB of inbuilt storage Expanding its Slide series,  iBall  has launched the Slide Nimble 4GF ta blet in India. The voice-calling tablet comes with 4G VoLTE support and is priced at Rs. 9,999. The company says it is available at all leading retail stores across the country. As for the specifications, the  iBall Slide Nimble 4GF  tablet sports an 8-inch (1280x800 pixels) IPS display. It is powered by a 64-bit 1.3 GHz Cortex A53 quad-core processor paired with 3GB of RAM. The Android tablet offers 16GB of inbuilt storage with the option to expand further via microSD card slot (up to 64GB). As for the optics, the iBall Slide Nimble 4GF sports a 5-megapixel rear camera with auto focus and a single LED flash. At the front, there is a 2-megapixel sensor for selfies and video chats. The tablet runs on Android 6.0 Marshmallow, and the dual-SIM (dual standby) device packs
Read more